DICK’S Sporting Goods PONY League World Series
JMS Advisors has worked with Washington County Tourism and Promotion Agency and the PONY League World Series to strategically grow and promote the World Series. One of the strategic initiatives was to bring on a name and title sponsor. JMS Advisors developed a name and title package and sold the rights to DICK’S Sporting Goods. The World Series is now known as the DICK’S Sporting Goods PONY League World Series.
Over the past several years the World Series has experienced strong growth with the addition of DICK’S Sporting Goods as the name and title partner, financial/leadership support of Washington County Tourism and Promotion Agency, sponsorship revenue growth, game broadcast production by Pikewood Sports, game broadcast distribution (MLB.com and AT&T SportsNet Pittsburgh), strong media and publicity growth, facility improvements and the overall positive positioning of the World Series.
